Solene Haus is the world's only full art ecosystem platform - connecting artists, galleries, framers, art installers, suppliers, interior designers, and buyers worldwide. It operates on a zero-commission membership model.

How much commission does Solene Haus charge artists?

Solene Haus charges zero commission on sales. Artists keep 100% of every sale. Revenue is generated through membership only.

How does Solene Haus protect artwork images?

All artwork on Solene Haus is protected by The Grid - a 5x5 blur tile system where only one tile reveals on hover, preventing right-click saving and screenshotting. A standalone version called HAUS Shield is available for external artist websites.

Can I sell art online through Solene Haus?

Yes. Artists can list and sell original artwork through Solene Haus with a dedicated artist dashboard, image protection, and access to a global network of galleries, designers, and collectors.

What is The Blueprint by Solene Haus?

The Blueprint is a $99 digital product from Solene Haus - a prompt kit that helps artists build their own AEO-optimised website using AI tools.

Is Solene Haus open to international artists?

Yes. Solene Haus is a global platform welcoming artists, galleries, and buyers worldwide, with roots in Australia.

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7 min read

How to Sell Art Online in 2026

Google has flipped how search works. Here is how artists actually get found and sell more art in 2026 - and why the old playbook is about to leave you behind

WATCH - HOW TO SELL MORE ART IN 2026

"How do I sell more art in 2026- is one of the most common questions artists type in. And the way you answer that question is, quite literally, by answering questions - because that is how search works now.

Google has flipped

Google has changed the way its search engine runs. It is now answer-based: AI gives someone a recommendation before they ever reach the list of websites. For the last fifteen to twenty years it ran on SEO - search engine optimisation - where the whole game was getting enough links to rank on the first page. That is over. When the system flips that hard, you have to flip what you do too.

Why the old options never served you

For years, artists were told the only ways to sell were the big art marketplaces, or building your own Shopify store, or giving everything away to Instagram. None of those platforms are about you as the artist. Instagram makes its money from content creators, not artists - and when you upload, you hand over your image rights. Shopify exists to get people building ecommerce stores; it is not built to protect an artist, grow an artist, or market one. It gave you the ability to build a website but not the ability to market it. Most artists make art - they are not business-minded - so the site sits there and never gets found.

So we spent years feeding those platforms exactly what they wanted: more content, more free images, more training data for AI - all on the belief that exposure would turn into sales. It mostly did not.

What actually works now: AEO

What works in 2026 is your own website built around AEO - Answer Engine Optimisation. This is what we do at Solene Haus and ContentFactoryAI.org: we build websites designed specifically for you, where everything that comes out of them is targeted to your market. If someone types "Australia's best abstract artist," you want to be the one that comes up - and you cannot get there by spinning up a Shopify store and hoping.

When someone asks ChatGPT or Google a question, it does not look at the thousands you spent on ads, and it does not look at what you posted on Instagram. It looks at websites, and it decides who the authority is in that industry - and it pushes them. That is the whole game now: be the answer.

What "maintained" really means

You need one of these websites up, and you need it maintained - but maintenance is not what you think. It means continuously creating content, blog-based and YouTube-based, that answers the questions people are actually asking. Google owns YouTube, so they work together. All of it builds one thing: your authority in what you do, so the AI leads people to you when they ask.

Stop paying to market someone else

And if you are paying a platform 20 to 50 percent commission, get off it - you are wasting money you should be investing in yourself. For years artists have effectively given the marketplaces free marketing - putting their work up, driving people there, making those businesses money - while the business made money off the artist as well. The system fooled a lot of people. To sell more art in 2026, become the authority, and point everything at your own site, not someone else's.

Get your own website developed by us at Solene Haus or ContentFactoryAI.org, and we will maintain it - creating the content that makes you the answer the AI leads people to.

Frequently asked questions

What is AEO and how is it different from SEO?
SEO - search engine optimisation - was the old model, built on collecting links to rank on the first page. AEO - Answer Engine Optimisation - is built for how search works now: Google and AI answer a question directly by deciding who the authority is and surfacing them. You win by being the answer, not by stacking links.

How do I get my art recommended by ChatGPT or Google AI?
It comes down to websites, not ads or social posts. AI looks at who the authority is in your field and pushes them. That means your own AEO-built site, continuously updated with content that answers the questions buyers ask. It is exactly what we build and maintain.

Why has Google search changed, and what does it mean for artists?
Google has shifted from a list of links to answer-based results, where AI recommends before you ever scroll to the websites. For artists it means the old playbook - chase links, post constantly on social - no longer works. You have to flip to being the answer for your market.

Should I sell my art on a marketplace or build my own website?
Your own website, built around AEO and maintained properly. Marketplaces take 20 to 50 percent and you spend your energy marketing their business instead of yours. Point everything at your own site and keep what you earn.

Why isn't my Shopify or DIY website getting found?
Because those tools let you build a site but not market one, and they were never built around how search works now. A site that just sits there does nothing. It has to be AEO-built and continuously fed the right content - which is what we do.

5 min read

The Truth About Photographing Your Art for Sale Online

Every guide tells you to upload the highest resolution you can. I am going to tell you the opposite - because high-res does not sell more art, it just hands a better file to the bots and thieves.

6 min read

What Selling Your Art Online Actually Costs You

The fee is not a detail - it is the whole game. Most platforms take far more than you realise, and many make more money off the artist than they do from selling art. Here is the truth about what it costs you.

7 min read

How to Price Your Art (From an Artist Who Actually Sells It)

Forget materials-plus-hours - that formula keeps artists poor. Here is how I price my work after 26 years of selling it: to my skill, my experience, and my market.

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